Retail Media Congres

Retail Media is transforming paid advertising at a fast pace.

• The leverage of first-party data to gain a deeper understanding of shoppers allows to maximize the value of advertising like never before.
• The ascent of "always on" retail media solutions enables advertisers to deliver uninterrupted ad experiences across digital and physical touchpoints such as social, email and in-store audio.
• It all improves personalization, dynamically generate content, and forge stronger connections with target audiences, reshaping how brands and consumers engage and making innovative marketers happy.

The conference will answer questions such as: 

• How does retail media allows me to ensure an uninterrupted consumer engagement? 
• How do I get multiple channels to work simultaneously establishing a unified brand experience? 
• To which objectives do the various forms of retail media contribute?
• How do retailers and advertisers work together optimally?
• How to harness analytics to gain valuable insights into consumer preferences
• How to embrace agility to offered by retail media to adjust strategies in response to market trends or tactical business needs
• What are the best practices? How do you start using retail media? 

Target audience

Our primary target audience are the marketers eager to learn and improve their ROAS !

Retail media is a cooperative game with multiple potential winners. So, retailers, service providers and agencies will also greatly benefit from the day.

What to expect

• Experts and inspiring speakers sharing cases and best practices
• Unique opportunity to meet your peers
• Great place, delicious food and networking drink

Heb je vragen over het congres, suggesties, of wil je partner worden? Stuur ons dan een e-mail naar Academy@gondola.be.